My spin in PR
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My spin in PR a memoir by Noel Tennison

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Published by Media Relations Pub. in Hampton, Vic .
Written in English


  • Public relations and politics,
  • Public relations,
  • Public relations consultants -- Australia -- Biography

Book details:

Edition Notes

Statementby Noel Tennison.
LC ClassificationsJF2112.P8 T46 2008
The Physical Object
Pagination214 p. :
Number of Pages214
ID Numbers
Open LibraryOL23208470M
ISBN 109780980557404
LC Control Number2009286876

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In public relations and politics, spin is a form of propaganda, achieved through knowingly providing a biased interpretation of an event or campaigning to influence public opinion about some organization or public figure. While traditional public relations and advertising may manage their presentation of facts, "spin" often implies the use of disingenuous, deceptive, and manipulative tactics. SPIN Selling By Neil Rackham - Summary. This is the third article in a four part series on Neil Rackam's book Spin Selling. In the book he outlines what questions to ask when to move prospects all the way through the buying process. If you ask the wrong questions at the .   PR sometimes gets a bad rap for being a spin cycle. I like to look at it a different way. Public relations, like all communications disciplines, has been marked by standards, strategies and. event photo galleries WE HAVE ALL THE FUN.

spin (PR, marketing): Spin, in the context of public relations (PR), marketing and journalism, is the selective assembly of fact and the shaping of nuance to support a particular view of a story. In my case, the spin is still fully glued to its pages, which are still holding together as one blockjust now in two parts. What's the best way to join the two parts together? It doesn't have to be pretty (though, I wouldn't mind if it were)I just want to be sure to keep the book together and not . SPIN Selling is a sales book written by Neil Rackham, first published in In this book, Rackham establishes the SPIN selling methodology, a sales technique created to help anticipate and navigate tough sales situations. The SPIN sales method is built around four types of questions—these four categories give SPIN its name. SPIN stands for. Spin the wheel. Dont forget to share our Yes or No wheel. FAQ. How random is Yes No wheel spinner? The wheel decide is % random using the JavaScript method. What is the probability on Yes and No? The change that "Yes" is chosen in %, "No" in %, according to our statistics.

Search the world's most comprehensive index of full-text books. My library. Half Price Books has new and used books, textbooks, music, movies and more both online and in stores. We pay cash for books, textbooks, CDs, LPs, videos and DVDs daily.   Spin Selling by author Neil Rackham is a method that helps you ask the right questions when it comes to selling. When I worked in sales, I remember that my coach always said: You have two ears and one mouth. Use them in the same proportion. In my Calvin Coolidge book, I have all this stuff about how Coolidge used Edward Bernays (who is sometimes called – inaccurately – the father of public relations) and Bruce Barton, another early PR man. And there are other spin doctors (though they weren’t called that) in successive decades.